Ugly Duckling Reviews

Ugly Duckling has an overall rating of 4.7 based on 125 reviews. Customer feedback on Ugly Duckling is mixed: Ugly Duckling reviewers highlight positive aspects like high-quality products, vibrant color options, excellent customer service, fast shipping, which strongly appeal to DIY enthusiasts, professional hair colorists, beauty influencers, individuals seeking unique hair colors. However, Ugly Duckling is often criticized for its limited product range, higher price point, occasional shipping delays, lack of detailed product descriptions.

4.7/5.0

125 reviews

5 Stars

21

4 Stars

1

3 Stars

3

2 Stars

0

1 Star

0

All Ugly Duckling Reviews (125)
HUDSON
June 01, 2026
"I was surprised by how much these lessons..."
I was surprised by how much these lessons helped. Compared to other tutorials I’ve used, these were way easier to follow and actually made the color stuff click for me. Nothing felt overly complicated, which I really appreciated
keely1979
May 28, 2026
"The bleach worked better than I expected"
I used this bleach on my dark roots, it lifted way faster than the one I was using before. I know people can be picky about bleach, but for me it got my hair to a clean pale yellow without leaving it feeling completely fried. I’m happy with how it turned out.
AmberHardy
May 28, 2026
"I mostly bought this because my gray..."
I mostly bought this because my gray roots were getting way too obvious, and it did a better job than the one I was using before. The color looked even and the grays were covered, which I feel like means it must be a decent product. It was easy enough to use too, and I didn’t end up with a huge mess or some strange color, so I’m happy with it.
BeatriceGentsy_83
May 22, 2026
"I’m definitely not a professional, but this was..."
I’m definitely not a professional, but this was surprisingly easy to work with. The color mixed smoothly and went onto my hair without turning into a big mess, which I appreciated. The instructions were clear enough that I didn’t feel lost, unlike with some other brands I’ve tried. The end result came out nice and even too. It’s not something I’d call completely foolproof, but overall I had a good experience and would use it again
hello_della229
May 13, 2026
"Order went through way faster than expected"
My order got processed a lot quicker than I thought it would. I got the update soon after checking out, and everything just moved along smoothly. Kind of a nice surprise, honestly, no sitting around wondering what was happening.
JosephNeal
May 12, 2026
"Nice shades, just wish there were more!"
I actually liked a lot of the colors, and a few of the shades worked really well for me. But... I do wish there was a bigger range to choose from. Some of the in-between tones I needed were kind of hard to find, which was a little frustrating. Overall, not bad at all! Just feels like it could be better with more options.
JohnChoate_97
May 11, 2026
"Ended up being a really easy experience"
I was kind of going back and forth before ordering because I wasn’t totally sure about one detail, and I figured I’d probably have to wait a while for an answer. I sent a message anyway, went on with my day, and surprisingly they got back to me quickly. The person explained everything in a really simple way without making me feel awkward for asking. it was just nice dealing with a company that actually responds and is helpful.
MERCADO
May 01, 2026
"Worked fine, but the color ran warmer than I expected"
I ordered a toner and color from uglyducklingcolor.com, mostly because I was focused on toning down the brassiness and didn’t pay a ton of attention to anything else. It did the job well, but the final shade looked warmer than what I thought I was seeing in the online pictures. Not a disaster at all, my hair still turned out okay, I just wish the color charts showed the tones a little more accurately.
Edith_mcgill02
April 20, 2026
"I bought this kind of on a whim..."
I bought this kind of on a whim and wasn’t expecting much because my hair is dark, but wow, it actually lifted really nicely. The color came out even too, which I was super relieved about
RobertBarfield
April 09, 2026
"Toner worked better than I expected"
I used the Ugly Duckling toner after bleaching my hair, and it actually helped a lot with that yellow color. My hair came out more of soft blonde instead of the orange shade it had before. I was little nervous doing it myself, but the directions were easy to follow. I’m really happy with the tone now, looks like I had it done at salon.
hello_robert490
April 07, 2026
"My Blonde Turned Out Really Nice"
I’m picky when it comes to my blonde, they did a great job. It looked way better than I expected and really fixed the color for me.
Margarete.smith
April 06, 2026
"and it really helped with the brassiness"
my hair looks way less brassy now. It toned things down nicely without making it look dull.
lillian-Rogers
March 23, 2026
"Color really does last"
I’ve used Ugly Duckling color a few times now, and it’s been really good. My hair usually fades quickly, but this one stayed bright and even for weeks.

Even after a bunch of washes, the tone still looked nice and didn’t get dull or weird. I’m happy with it and would definitely buy it again.
AnnErvin_41
March 07, 2026
"It covered my roots well, better than I..."
It covered my roots well, better than I expected. It did take a bit to really get everything looking even, but once it was done, I was happy with the result
david-Chesser
March 04, 2026
"Good product, packaging was a little rough"
The products themselves were fine, no complaints there, but the packaging could definitely be better. The box showed up dented, and one of the bottles had leaked a bit, which was annoying. Not a huge disaster or anything, and I still used everything, but I guess I expected it to be packed more securely. Just felt like it got tossed around too much in shipping.
veronica_Dunn86
March 04, 2026
"Color seems to be holding up well"
I used this color on my hair about three weeks ago, and I’m sure it still looks surprisingly fresh. My hair usually fades faster than this, so I wasn’t expecting much, but so far I’m happy with it.
hello_james203
March 04, 2026
"I don’t usually buy into all..."
I don’t usually buy into all the shiny salon-style claims brands make, because half the time it’s just nice wording. But after coloring my hair, it actually did feel softer and way less dry than usual. Happy with it, honestly.
CharlesWoodruff_11
February 13, 2026
"I’ve ordered this a few times now, and..."
I’ve ordered this a few times now, and the color comes out the same every single time. that’s how it should be, if a company is going to sell something repeatedly, it’s only right that customers can count on getting what they paid for.
debra_Tucker75
February 12, 2026
"Showed up sooner than I expected"
It got here really fast and everything went smoothly with shipping, no problems at all
Carl-thornton
January 31, 2026
"Honestly Really Nice Salon-Quality Color"
I ordered from uglyducklingcolor.com after my stylist friend casually mentioned it, and I’m being totally calm about this, but the color was actually so good. It mixed really easily and went on evenly, which was a relief because I’ve definitely had other brands turn out patchy before.
It felt like professional salon product, not cheap or watered down at all. Shipping was fine too, no drama there. I’ll definitely be ordering again, very calmly, of course.

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